Job ID: 290
Job Description:
Salesforce & Technology Strategy & Vision:
o Define and lead the vision, strategy, and roadmap for Salesforce and the broader sales and marketing technology stack across the enterprise.
o Develop and execute a comprehensive IT strategy that aligns with sales and marketing goals, leveraging Salesforce, other relevant technologies, and AI to gain a competitive advantage and accelerate revenue growth.
o Research and analyze market trends within the Salesforce ecosystem, other sales and marketing technology areas, and the AI landscape to inform platform adoption and innovation.
Required Qualifications & Skills:
· Education:
o Bachelor’s degree in Computer Science, Information Technology, Marketing, Business Administration, or a related field. MBA preferred.
· Experience:
o Minimum of 8+ years of progressive experience in IT roles, with significant focus on supporting sales and marketing functions and at least 3 years in a leadership role.
o Proven track record of successful implementation, management, and optimization of Salesforce platform solutions (e.g., Sales Cloud, Service Cloud, Marketing Cloud).
o Demonstrated experience with other relevant technologies such as Marketing Automation Platforms (e.g., HubSpot, Marketo), Customer Data Platforms (CDPs), analytics and visualization tools (e.g., Tableau, Power BI), and potentially ERP integration.
o Experience leveraging Artificial Intelligence (AI) and Machine Learning (ML) for use cases such as sales forecasting, lead qualification, marketing personalization, and customer journey optimization.
Technical Skills:
o Deep knowledge of Salesforce configuration, Reporting, Dashboarding, Lightning Components, APIs, Apex, Visualforce, and Lightning Web Components (LWC).
o Strong understanding of IT infrastructure, systems, and network security.
o Expertise in data analytics and reporting platforms to drive data-informed decision-making.
o Familiarity with Salesforce security models, data modeling, and multi-org environments.
o Experience with AI/ML tools and platforms relevant to sales and marketing (e.g., Einstein GPT, predictive analytics tools, conversation intelligence platforms).
